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Making sure employees know what's expected of them is the foundation of management
February 08, 2007
Making sure employees know what's expected of them at work is the foundation of management. Supported by decades of Gallup research, the authors of 12: The Elements of Great Managing explain why.
In creating their brand images, businesses typically focus on the external world. They take a walk outside the organization to see how they look through the eyes of the prospects and customers they hope to entice. But too often, those companies overlook an audience that's every bit as important as the external one: the employees who "live" the brand every day.
How a focused and determined new manager of an underperforming hotel tightened expectations, showed the staff their potential, and turned the property's finances around.
More than 90% of the country's workforce isn't engaged at work. And that's just one alarming statistic from a recent Gallup study. How should Japan's executives tackle this problem?
