Automotive

Toyota Tackles an Audacious GoalSubscription Required

How to lead an organization through transformational change

February 14, 2008
George Borst, president and CEO of Toyota Financial Services, had a daring plan for leading TFS through an expansion of its customer base and product line. But that required transformation in every aspect of his organization -- new people, infrastructure, knowledge, and skills. Some of the changes offered fresh opportunities, but others presented big problems. What's more, the expansion required Borst to discover new methods of leadership. Here's how he successfully transformed his organization -- and, in the process, himself. Read the Full Article >>
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Can the Toyota Way Be Transplanted?Subscription Required

In the second of a two-part interview, a longtime Toyota executive explains the world's best selling car manufacturer's methodology -- and how it creates loyalty. He also discusses matters such as why all the new cars look alike and why the market for luxury cars is expanding.

What Price Car Customer Loyalty?Subscription Required

There isn't much Bryan Bergsteinsson doesn't know about cars -- building them, selling them, and driving them. In an in-depth Q&A, this one-time Toyota executive draws on that knowledge to suggest that the automotive industry is being pushed too far too fast on environmental issues. More significantly for executives across industries, he questions the value of customer satisfaction ratings and explains why engaged customers are more valuable than merely satisfied ones.

The Four Drivers of InnovationSubscription Required

Senior executives and management experts argue that innovation is today's most important driver of business success, not to mention global economics. That's why a group of company leaders gathered recently to discuss innovation, leadership, and the new economy of creativity, knowledge, and invention. They also explored how to translate these amorphous concepts into real business dollars. Their insights, distilled to the four drivers of innovation, are relevant to executives from businesses large and small, global and local.

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