18 February 2002

A Passion for Work

Why your employees need it -- and how you can instill it

by Kenneth A. Tucker
Coauthor of Animals, Inc. (Warner Books, 2004)
Passion in the workplace drives a relentless desire to help and please, an audacious goal that motivates, a hunger for excellence that's insatiable. But every day, too many people spend more than half their waking hours doing work for which they feel no passion. Here are some strategies to help you -- and your employees -- bring passion to work.
Kenneth A. Tucker is coauthor of Gallup's book Animals, Inc.: a Business Parable for the 21st Century (Warner Books, February 2004).

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