11 January 2007

The Four Drivers of Innovation

Top executives and business experts reveal the keys to making your company more creative

by Shelley Mika
Senior executives and management experts argue that innovation is today's most important driver of business success, not to mention global economics. That's why a group of company leaders gathered recently to discuss innovation, leadership, and the new economy of creativity, knowledge, and invention. They also explored how to translate these amorphous concepts into real business dollars. Their insights, distilled to the four drivers of innovation, are relevant to executives from businesses large and small, global and local.
Shelley Mika was a writer and editor for Gallup.

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Customer Engagement: Going Beyond Satisfaction

How do world-class organizations rise to the top in today's intensely competitive, turbulent global marketplace? High-performance organizations recognize the emotional drivers of human nature and leverage them to drive performance, one customer at a time.

This event will take place from 08:30 to 11:45 at the Gallup London office (The Adelphi, 1-11 John Adam Street, London WC2N 6HS). There is cost to register. To learn more or to register, visit the Customer Engagement: Going Beyond Satisfaction page on the Gallup Consulting Web site or contact James Rapinac on +44 (0)20 7950 4433.

For a complete schedule of learning opportunities, visit the Gallup Learning Events page.