9 November 2006

Are You Failing to Engage?

Most companies face barriers that prevent them from fully engaging customers and employees. Here are the key characteristics of those barriers.

by Tom Rieger and Craig Kamins
Most companies face barriers that prevent them from fully engaging customers and employees. Some of those obstacles are rooted in well-intentioned company rules and policies. This article, the first in a two-part series, highlights the key characteristics of those barriers, as revealed by Gallup research.
Craig Kamins is a Senior Consultant of Gallup.
Tom Rieger is a Principal of Gallup.
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