14 July 2005

Fixing a Major Banking Problem

Customer engagement variation in bank branches can drive profits down, customers away, and bank executives nuts. Here's how to eradicate it -- and it's the last thing managers would probably consider.

by Teresa J. Tschida
Customer engagement variation in bank branches can drive profits down, customers away, and bank executives nuts. Here's how to eradicate it -- and it's the last thing managers would probably consider.
Teresa J. Tschida is a Strategic Consultant and Principal of Gallup.

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Customer Engagement: Going Beyond Satisfaction

How do world-class organizations rise to the top in today's intensely competitive, turbulent global marketplace? High-performance organizations recognize the emotional drivers of human nature and leverage them to drive performance, one customer at a time.

This event will take place from 08:30 to 11:45 at the Gallup London office (The Adelphi, 1-11 John Adam Street, London WC2N 6HS). There is cost to register. To learn more or to register, visit the Customer Engagement: Going Beyond Satisfaction page on the Gallup Consulting Web site or contact James Rapinac on +44 (0)20 7950 4433.

For a complete schedule of learning opportunities, visit the Gallup Learning Events page.