13 January 2005

What Were They Thinking?

In the first of a two-part interview, a Nobel Prize-winning psychologist explains how context, perception, and faulty reasoning affect your customers -- and maybe you

A GMJ Q&A with Princeton Psychology and Public Affairs Professor Daniel Kahneman, winner of the 2002 Nobel Prize in economics
Nobel Prize-winner Daniel Kahneman touched off a quiet revolution when he showed economists how wrong they've always been about human decision making. In this exclusive interview, Dr. Kahneman, a Princeton psychology professor, tells how to avoid the pitfalls of faulty reasoning and make better decisions for yourself and your company.
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See also
The Well-Being Revolution
What Makes Stock Investors Tick?
Can This Brand Marriage Be Saved?
Are You Happy Now?
The Big Impact of Small Interactions
Be Nice: It's Good for Business
Making Market Segmentation Meaningful
http://nobelprize.org/economics/laureates/2002/index.html

Customer Engagement: Going Beyond Satisfaction

How do world-class organizations rise to the top in today's intensely competitive, turbulent global marketplace? High-performance organizations recognize the emotional drivers of human nature and leverage them to drive performance, one customer at a time.

This event will take place from 08:30 to 11:45 at the Gallup London office (The Adelphi, 1-11 John Adam Street, London WC2N 6HS). There is cost to register. To learn more or to register, visit the Customer Engagement: Going Beyond Satisfaction page on the Gallup Consulting Web site or contact James Rapinac on +44 (0)20 7950 4433.

For a complete schedule of learning opportunities, visit the Gallup Learning Events page.

http://nobelprize.org/economics/laureates/2002/index.html
Popular Topics Brand Engagement Business Consumers Customer Engagement Employee Engagement Innovation Leadership Performance Management Strengths-Based Development Workplace
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Copyright © 2009 Gallup, Inc. All rights reserved.
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