12 August 2004

A Knack for Listening

Can you teach your top performers to be better listeners? Should you even bother?

by Benson Smith
Coauthor of Discover Your Sales Strengths (Warner Books, 2003)
Nearly all managers agree that salespeople should be good listeners. But what if they aren’t? Does it really matter?
Benson Smith is coauthor of Discover Your Sales Strengths (Warner Books, February 2003).
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