11 August 2009

HumanSigma Rule #3

The employee-customer encounter must be measured and managed locally

by Bryant Ott
“Think globally, act locally.” Microbiologist Rene Dubos’ famous quote applies directly to Gallup’s HumanSigma science: A business can achieve consistent performance improvement and sustainable growth when it focuses its energy on managing the employee-customer interactions at the local level.

Bryant Ott is a writer and editor for Gallup.


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Customer Engagement: Going Beyond Satisfaction

How do world-class organizations rise to the top in today's intensely competitive, turbulent global marketplace? High-performance organizations recognize the emotional drivers of human nature and leverage them to drive performance, one customer at a time.

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