All too often, companies treat prospective employees in ways they would never dream of treating their customers -- much to the dismay of frustrated job applicants. What those companies don't realize is that every time they aggravate a prospective employee, they risk damaging their organization's reputation and brand.
Bryant Ott is a writer and editor for Gallup.
Nikki Blacksmith is a Performance Outcomes Consultant for Gallup.
Ken Royal is a Principal for Gallup.
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