12 May 2005
In an effort to recapture sales momentum, automakers in China are slashing prices. But will this approach build long-term brand relationships?
12 May 2005
If the Thai government is counting on that country's employees to fuel a vibrant, progressive economy, it should be forewarned that its efforts may remain stuck in neutral. A recent Gallup Employee Engagement Index survey in Thailand revealed that "engaged" employees make up only 12% of the country's employee population.
12 May 2005
All too often, banks open sparkling new branches, flood the community with ads for them -- and then no one shows up. Why do otherwise savvy retail banks make this huge mistake, and what can they do to fix it?
12 May 2005
As retailers shift from mass marketing to targeting specific groups of consumers, they're becoming increasingly innovative. Here are some of their more creative strategies to localize and personalize their marketing.
12 May 2005
Are competency programs a bust? Some of Gallup's leading management experts seem to have argued that. But the reality is more complicated. Gallup researchers have found that while most competency programs don't work, some are actually very effective at driving performance. This article reveals the difference between good competencies and bad competencies -- and what that difference spells for the success of your organization.
